About Global Asian Model

Global Asian Model was founded to highlight our Asian heritage. With diverse languages and different cultures- from the old world of the Middle East, to the rich civilization of the subcontinent of India, to the empires of China, Mongolia, Japan and Korea, to the emerging region of Southeast Asia- this is the largest and most diverse continent in the world!
At the forefront of this glamorous search is Jonas A. Gaffud, President of Empire.ph, whose vision is to elevate the prestigious world of fashion and modeling in Asia.

Since 2004, he has never wavered in discovering young and fresh talents. He founded Mercator Modeling Management, the premier modeling company in the Philippines and Aces and Queens camp, having made a name in the world of pageantry by producing the Philippines first Miss World crown in 2013 with Megan Young, helmed Miss International 20016 Kylie Verzosa, and the much celebrated third Miss Universe crown with Pia Wurtzbach in 2015. His vision is to make Asians more recognized in the field of modeling, fashion, pageants.

In 2018, the first Global Asian Model Philippines was mounted. It was a successful run having collaborated with renowned names in Philippine fashion and the events scene, pioneering an era of glitz and glamour in the modeling industry. For the Philipppine search, each contestant will be given workshops on catwalk and projection, personality, fitness and wellness development, styling and even acting, for a total makeover to achieve that Global Asian Model factor!

The first ever Global Asian Model International finals in November 2019, the best Asian models and other nationalities with Asian descent, will be representing their countries, cities, states or territories and compete for this prestigious title.

Global Asian Model also embraces inclusivity as it opens doors for models of all body types and heights who have the potential to be world renowned personalities.


Empire.Ph is the producer of both global asian model philippines and international.

Empire.PH houses its production of digital shows from the collaboration of many of its ventures in digital content, beauty pageant training and personality development (Empire Studios), fashion and commercial (Mercator Model Management), artists management through The Empire Artists Management (TEAM), and events production (GAME). Together with other professionals in these fields, Jonas Gaffud has assembled together a team of experts to deliver a wide range of services in the fields of beauty, fashion, events, and content creation.
EMPIRE.PH is categorized into four pillars:


highlights Food, Lifestyle, and Traveling


tackles Fitness and Health


puts the spotlight on Beauty and Glamour


features Personalities, Series, Movies, Music and Events

Live, Laugh, Love, and Learn with Empire.ph

Connect with Us


2nd Flr, Uptown Mall
9th Ave. corner 36th St.
Uptown Bonifacio, The Fort
Taguig City 1630

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